Marketing Lab

CT Score

1500

#0 of 0 in MGMT

Difficulty

—/10

Workload

—h/wk

Median grade

—

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By professor: same course, different game

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In the tree

( MGMT 580 or MGMP 580 or MGMW 580 or MGMT 880 ) and ( MGMT 680 or MGMT 681 or MGMT 682 or MGMT 684 (may be taken concurrently) or MGMT 686 or MGMT 707 or MGMT 778 ) Description: This course affords students the opportunity to apply their academic marketing knowledge to a real-world project, in a consultative role with a firm that serves as the client/project sponsor. Clients represent a variety of industries and challenge their student-managed teams to address a focused and strategically important marketing-related problem. In addition to core marketing, students must have taken at least one marketing elective→MGMT 735→unlocks 0 courses

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