Principles of Marketing

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1500

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Credit or enrollment in ECON 1010The role of marketing in society. Markets, marketing institutions, and marketing functions with emphases on product, price, marketing communication, and marketing channel decisions. (Typically Offered: Fall, Spring, Summer)→MKT 3400→unlocks 9 courses

9 mapped courses list MKT 3400 as a prerequisite. See on the map →

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