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ARTGR 2810See offeringsHas prerequisites

Visual Communication and Branding

CT Score
1500
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Introduction to basic principles of graphic design that contribute to the successful comprehension of intended visual messages; these include promotional messages, such as corporate branding and marketing campaigns, as well as informational messages, such as those used in computer interface design or in the clear presentation of diagrammatic data. Emphasis is placed on sensitivity to the diversity of the intended American or global audience, and to the cross-cultural differences that may affect ARTGR 2810unlocks 0 courses

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