Content Strategy for Media Brands

CT Score

1500

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Sophomore Standing.Overview of the evolution of the magazine and digital publishing industries with a focus on editorial philosophies and planning, social influence, demographics, legal and ethical considerations, design principles, and production. Analysis of specialized content created for targeted audiences and delivered through traditional, digital, social, and emerging platforms. Emphasis on revenue streams and market considerations, including advertising, sponsored content, commerce, circu→ADVRT 3730X→unlocks 0 courses

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