BOSTON_UNIVERSITY · COM CM · COURSE SHEET
COM CM 726See offeringsHas prerequisites
Strategic Brand Solutions
CT Score
1500
#0 of 0 in COM CM
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(COMCM708) - Explores the impact of current advertising/marketing issues through the lens of strategic branding and brand building best practices from business, economic, political, social, legal, and ethical perspectives. Modified case method looking at real world solutions, with lectures from experts on selected issues→COM CM 726→unlocks 0 courses
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